Apparently, Rovio just doesn’t know when to quit. The Finnish gaming studio made famous for their popular Angry Bird app game recently announced that it has brought on board David Maisel, executive producer of blockbuster hits “Iron Man 2,” “Thor” and “Captain America: The First Avenger” to help build the company’s entertainment business and produce its “Angry Birds” the movie.
Maisel, the former Chairman of Marvel Studios and leader of Marvel’s acquisition by Disney, will serve as a special advisor to Rovio whilst transitioning the company from a gaming company to move into film and television.
This news follows Rovio’s recent acquisition of Kombo, a leading Finnish animation studio.
“I’m very honored and excited to join Rovio, and my goal is to help unleash its great potential,” said David Maisel. “Rovio has already had amazing success and established a great brand with Angry Birds. The business model, intellectual properties, and the franchise potential of Angry Birds give Rovio the most exciting prospects I have seen in the entertainment business since Marvel in 2003.”
We always knew Rovio wanted to produce an Angry Birds cartoon or webseries, but a full featured animated film sounds mighty ambitious for a game that’s already getting a bit stale and long in the the tooth. The widow of success is slowly closing and Rovio knows that and doesn’t want to miss their chance.