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Uk’s Interactive Abused Child Poster

Posted by YBMW Staff on December 16th, 2009
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Here’s a nifty interactive poster from the UK speaking out and seeking donations on behalf of children’s charity Barnados.

The new turnaround campaign works like this:

You drop a coin in the collection tin and watch the interactive poster give you eye contact, a small smile an then a very simple but sincere thank you message. The poster sits at a bus stop on Tottenham Court Road in London. Below you can watch a clip of it being demonstrated by the actress that portrayals the young woman in the interactive ad.

Barnardos.jpg


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