As of last Sunday, Usain Bolt of Jamaica shocked the world by beating his own world record in the 100 meter race at the track and field Worlds in Berlin. By shaving off 1/10 of a second (9.69) he became the world’s fastest man, uncontested.

Of course, Puma who is sponsoring the real-life Flash is tickled fancy and have already begun running these funny Bolt commercial spots featuring Usain Bolt and their branded foam Bolt arms. Like Hulk fists, I see these being sold at Puma shops very very soon. Check them out, they’re kinda funny.

And Puma, if you’re reading this, please send me a set of foam Bolt arms. I secretly really really want them…