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Vintage Barbie Ad, The Introduction and Assimilation of Negro Francie

Posted by YBMW Staff on July 3rd, 2009
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Here’s a vintage Mattel ad from December 1967 featuring Barbie and her Mod Squad. The caption really says it all.

Of course, with it being 1967 I guess you couldn’t really ask for anything more as this was probably the height of racial tolerance. And tokenism still out weights racial exclusion or the KKK Barbie set with white hoody and robe.

NegroFrancie.jpg

Source: Flickr

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