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The Chocolate Bar Loyalty Card

Posted by YBMW Staff on June 4th, 2009
(+2 rating, 2 votes)
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The Chocolate Bar here in Manhattan, which has just reopened in the West Village, calls itself the “candy store for grown-ups.” Through ad agency Grey NYC, they have come up with ironic way to market and sell their chocolate.

For every purchase you make, you get a tooth punched out. After 16 “cavities,” you get a free chocolate.


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