You know something is wrong with this world when arguably the worse movie of the year becomes the top selling DVD and Blu-Ray release of the year.
Michael Bay’s “Transformers 2: Revenge of the Fallen,” has become the top-selling home entertainment release of the year, with first-week sales of 7.5 million units, according to Home Media Magazine market research.
The sequel also became the biggest-selling Blu-ray Disc release of 2009, with first-week sales of 1.2 million units.
Transformers 2 has also set the record for day-one sales, having moved 2 million discs its first day in stores, 500,000 of them on the high-definition Blu-ray Disc format.
“It’s certainly an encouraging sign for the business,” said veteran industry analyst Tom Adams. He added that the strong Blu-ray Disc sales count is particularly good news, “because if the business is going to turn around, it’s going to be because Blu-ray starts performing, and this is certainly an indicator that Blu-ray is starting to play its role and help stabilize the business.”