Admit it, you smell someone who has drenched themselves in Axe body spray and your first instinct isn’t to maul them in a passionate frenzy… you want to light them on fire. It’s ok, the stuff smells awful and it’s become the the official odor of douchebaggery. It would almost be weird if you didn’t want to light these little pin heads on fire.

Well, not to worry, because they are taking care of it for you. KTLA has a big report about how kids have figured out that Axe is flammable and that fire is pretty. Ah… the sweet idiocy of youth. Where’s Darwin when you need him?