Yesterday was Turtsday and we’re on the cusp of another Caturday and Sundog… it’s time to deal with the truth about a lot of your pets. They’re fat. It happens, but the pet food company Iam’s has come up with a great ad campaign to shove the issue right in your face just like you were doing to your puppy last night with people food.

Through the magic of Photoshop, they’ve taken your favorite household animals and melded them with the obese creatures that we have been turning them into. It might not make you buy their food, but it definitely makes you think about what you feed your pets.

Admit it, there are times when you look at your dog or cat and say… OMG… when did he start did he start looking like a cow?!?

Source: Buzzfeed